The Theory of Relativity

Motionographer, Illustrator, Writer

Challenge: A passion project mashing physics with...phun.

Process: I'll be honest with you. I spent a lot of time in the library. After digesting the extremely large details of the subject, I started sketching and translating concepts into illustrations—a pretty easy task because so many of the concepts are analogized in very visual ways. I wrote the script, storyboarded, and recorded the VO myself, then created layered files in Illustrator to take into After Effects. I opted for a limited, desaturated color palette and throwback typography to match the feel of an old slideshow classroom video. This video was screened at TELUS Spark, Calgary's science center, on their Einstein night.

Capabilities: Illustration, scriptwriting, motion graphics design and production.

Next Project ›


Motion Reel
My life's work, in 120 seconds.

Turner Digital
High-energy, animated annual report.

ICAT Epicenter
An online quote tool gets a refresh.

Shaina Hammerman
Sister sites, running off Wordpress.

Accu-Chek UI/UX Launch
Introducing a new look.

ICAT Branding
Brand model and visual identity.

Studio One Dance Theatre
Print design with a heart.

The Theory of Relativity
Now with very little math!

Accu-Chek Connect
Responsive, localized product launch package.

Becky & Harry Get Weddinged
Yeah, I branded my wedding.