We Need to Talk: College, Beth Kobliner Company

Motion Design & Animation

Challenge: Combine emotional storytelling with educational asides in this package of four editorial animations.

Process: I loved working with the Beth Kobliner Company on the launch of the new Conversations section on their website. We began with a quick branding phase to establish a direction for the motion design. Working with gorgeous illustrations by James Yang and surprisingly affecting audio interviews, I established some basic conventions for text, backgrounds, and transitions that could be used across all four videos. Then we dove into a fairly intense production schedule. I particularly enjoyed the challenge of working within the constraints of a limited package of illustration assets, and it was so fun finding ways to bring James' drawings to life in ways that supported the narrative. See it live!

Capabilities: Web design, motion design, icon illustration, animation direction, Photoshop slicing and dicing, After Effects production, editing in Premiere.

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